3 Signs You Need a Recruitment CRM

by Bob McHugh Mar. 30th, 2018

Category: Tips, Tricks, and How-Tos

Should you be using a customer relationship management (CRM) system? If you’re a recruitment agency, the answer is probably yes. A good recruitment CRM will make your agency more efficient, more productive, and likely more profitable. Here are three signs it’s time to make the switch.

1) Your Recruitment Agency Is Growing

A recruitment CRM is a long-term investment that both grows your business and grows with your business.

In fact, growing your agency without a CRM can be downright impossible. The bigger your agency gets, the more complex your database becomes. Tracking candidates, communication, and your recruiter’s activity can quickly become unwieldy as your agency grows in size. Candidates get lost in the crowd, errors add up, and you risk losing important accounts.

A CRM makes growth painless, and even encourages it. It’ll help you streamline manual tasks, drive better relationships with your candidates, and make it easy to get new recruiters up to speed—all essential for growing your agency.

2) You Want to Improve Your Candidate Experience

Want happier candidates? Eliminate the steps that lead to hassle and frustration. An excellent CRM and its integrations can help simplify every step of the candidate lifecycle, from streamlining the application process to eliminating timely paperwork during the onboarding process.

But it’s the human touches that truly make for a great candidate experience. The best applicant tracking systems will provide your recruiters with the insights they need to better manage their candidate relationships. And by eliminating the need for entering data, they’ll have more time to devote to them.

3) You Don’t Have Enough Visibility into Your Business

Is it easy for you to access data about your business? Can you measure fill rate? Interviews per hire? The number of times your recruiters reach out to candidates?

A CRM makes it easier to report on your data and gives you insight into your recruiter’s activity, so your recruiters can become better faster. Even better, a CRM that automatically captures data will gather the data for you, so you can be confident that the data is accurate and a true representation of your agency’s recruiting activity.

A good CRM will illuminate all aspects of your business. In addition to tracking your recruiter activity data, a CRM will help you better understand your candidate pool as well. You can closely review all communications with candidates to ensure all their needs are met.

Want to learn more about what you should look for in an applicant tracking system? Check out the Recruitment CRM Buyer’s Guide for everything you need to know to make a worthwhile investment in your recruitment agency’s future.